Fast development of technologies, extension of mass media influence, as well as the entry of large players into the market has considerably increased the number of interested groups in industrial companies. 

This is why while developing a campaign we consider not only the opinion of large customers and suppliers, but also of journalists, famous scientists, investors, financial analytics, inspectors, representatives of industrial associations and non-governmental organizations, which have significant influence on the customerís image. For each target audience we choose the most effective channels of communicating its key messages.